please write a brief essay to a CEO arguing either for or against investing $300,000 for a PsyCap training. Suppose that the CEO just recently got into his/her position, and is looking for a good opportunity to develop his/her middle managers. The company has 1200 employees nationwide and operates in the automotive industry (parts supplier to OEMs). Thus, most managers in the company have a background in engineering. About 35 managers should take part in the training.

So far, the CEO tends towards investing rather into a lean management training for the group, because he/she considers lean management as an excellent way to save the company money by reducing waste. He/she has a background in engineering as well and once taken a lean management training himself/herself.

There are several articles on PsyCap uploaded in the ‘Files’ section, and a webinar by Fred Luthans. You may, of course, also research additional sources of information.

The report should be 2 pages (maximum 3p) and be formatted and written just like you would address the CEO of the company you work for. You are writing from a perspective of an internal consultant or his/her personal assistant for organizational matters.