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Strategic Case Analysis: Strategic management process within the global environment

Strategic Case Analysis

Introduction

Strategic management is the scrutiny of decisions, and actions a business undertakes in order to generate and maintain spirited advantages over other businesses. It entails the formulation and execution of strategies within an organization (Hunger, 2002). Strategic management process aims at evaluating factors within the internal ad external factors with the aim of utilization of resources and performance enhancement.

Strategic management process within the global environment               This field encompasses both strategic management and international business that develops worldwide strategies for global corporations. It entails Panasonic group coming up with market strategies that will help in the expansion of the business. Strategy evaluation involves the scrutinizing of each business idea and measures to check its appropriateness, possibility and suitability (Rogers, 2007)

Role of corporate governance in strategic decision making        Corporate governance has the purpose of wide applications to which resources of an institution will be deployed. It includes the decision of conflicts among the numerous contestants in industry. One of the most significant roles of corporate governance is to make sure that strategic decisions are made in the importance of the Panasonic group stakeholders (Michael, 2009). The role may include; developing of policies, establishing corporate strategy, monitoring investments, decisions and investments, and accountability to stakeholders.
Environmental analyses and how they relate to an organization

Political stability in a specific environment will work to the advantage of the firm. This is because investors will have confidence in the market and they will confidently invest their finances in Panasonic group. Incase of political instability, the investors will not have confidence with the market and they will fail to invest in Panasonic group. This will lower the company’s sales and profitability.

The growth of the economy will favor Panasonic’s operation since people a lot of people will be employed. As a result they will have money to buy more goods. A deteriorating economy will lead to job loss to many people and as a result people will be concentrating on basic necessities resulting sales decrease. Changes in the rate of inflation will affect the business. Increase in the rate of inflation will lead to the reduction in the sales volume. Customers will now have to spent more money on the same quality of goods. Reduction in the rate of inflation will lead in the increase of sales volume as the customers will be encouraged to buy goods at a lower price thus saving some cash.

Challenges in strategy implementation

Though strategic management has advantages, it also has its own limitations in that people have to work following the laid down procedures and plans. This will limit space for creativity which is also an important component in the electronic industry. Other strategies may be unrealistic bringing frustration as the intended objective of the Panasonic Group will not be realized (Balogun, 2008)Panasonic business strategies

Panasonic Group is the largest electronic manufacturer founded in 1918 with its origin in Japan. Its vision is to be the best partner in growth while its mission is to produce quality products that are eco-friendly.  

Evaluation and control

These entails the measurable parameters those that Panasonic Group closely monitors and adjusts in the process of implementing strategic case analysis objectives. These measures are specific in nature and are time based.

Supply and demand;

In Panasonic group, these two variable factors determine the prices of goods and their availability in the market. Increase in demand of goods while the supply is constant will lead to increase in prices of the Panasonic group products. Reduction in demand while the supply is constant will result in surplus goods in the market thus their price will fall. Increase in demand will be met through increasing the supply. To counter reduction in demand, the Panasonic group will produce fewer goods. This will prevent surplus supply of goods since it will lead to lower selling prices. The company strives to attain a balance within the market to favor its productivity output and meet the clients’ demands.

The management control

The management control is also aimed at ensuring  that   their  is  effective  dissemination   of  the  services  through  the  department.   All this will involve efficiency in service delivery as attributed by the management. This shows that all  the operations within  the company  are closely  monitored  so  as  to  attain the  overall   mission  of  the Group. For Panasonic group to attain its overall transformation processes,   various measures have been set to meet the standards. In this case, the financial and the managerial department outline the overall process within the group.

If the supply increases but the demand remains constant this will lead to a surplus of goods in the market hence their price will fall. If the supply decreases the demand remains constant it will result in shortage of goods in the market thus an increase in their price. Increase in supply while the demand is constant can be controlled by hoarding the goods. The deficit of increase in demand while the supply is constant can be met through more production of goods.

Panasonics failure to advertise its product will lead to reduction in the sales volume. Advertisement enlightens the customers as they become more aware of the products. It also increases the number of potential customers as more people become aware of its products. Therefore the corporation has the obligation to increase the level of advertising in order to increase its sales volume. The control measures therefore employed by the company are aimed at factoring the elasticity of both the supply to the client and the effective demand.

Conclusion

The Panasonic group should come up with quality strategies to increase their market share. The importance of the Group strategic management cannot be overlooked as it is the core of the business. Without these business strategies a business is not likely to flourish. For successful implementation of the company’s strategies proper guidelines should be put in place. These guidelines will assist in the way these strategies are implemented and preventing conflict on the roles of individuals. It will also give space for creativity and innovativeness among the employees. This is inline with the Panasonic Group corporate values, mission and vision.

References

Hunger, D. (2002). Cases in strategic Management and Business Policy. London. Prentice Hall                Publisher.Rogers, B. (2007). Rethinking Sales Management. USA. John Willey and Sons Publisher.Michael, H. (2009). Strategic Management: competitiveness and globalization. Chicago.             Cengage Learning Publisher.Balogun, J. (2008). Exploring Strategic Change. USA. Prentice Hall Publisher.

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