Amazon Case Analysis Questions

1. Information system is not just technology (conveyor systems, hardware and software), but it also includes the subsystems data, people, and procedures. Describe how Amazon leverages different technology for the two processes shown below (include at least two subsystems in each process)?

Process 1 : Begin. New product shipped by suppliers arrive at Amazon.–> End: New product is stocked.

Process 2 : Begin: New order placed by customer arrives at a fulfillment center à End: Product is sent to customer by center.

2. How does Amazon gather customer data? How does Amazon leverage the data that it has gathered for competitive advantage?

3. Define at least three competitive advantages that Amazon has over other players. Describe which and how the factors Selection, Network effects,
Cash Cycle and Internet Economics impact each of the competitive advantages that you identified (include at least two factors for each competitive advantage).

You have to use an outline format or tables for your responses.

please read from page 133 to 156.

please write points.