You are a human resource manager for Neon Orange Boot Company. Neon Orange Boot Company is a young company that is experiencing growth due to the popularity of their neon orange boots. This year, the store will be opening 10 new stores in major U.S. cities. Consequently, Neon Orange Boot Company will be recruiting and hiring individuals to manage and work in those stores. Ideal candidates will convey the fun and free-spirit associated with the brand, while being able to connect with the demographics within each market. Why should the Neon Orange Boot Company develop recruitment strategies? What issues do you consider in recruitment planning? Describe what strategies you would use to recruit the best pool of candidates.

(minimum 1500 words)