presentation of Distracted Driving
Order Description
3.Set objectives & goalsa.Set objectives (e.g., knowledge, belief, behavior) using existing literature, e.g., finding out your target audiences misperception that you want to correct b.Set goals based on the SMART criteria (lecture 7)
4.Understanding your target audiencea.Find out their barriers, benefits, competing behavior, & influential others via either doing interviews/small-scale survey/focus group, or using existing data,
the target audience is the people who live in big city.
i will also upload a files about this project that i already wrote.