Read the closing case “Philips NV” on pages 442-443 and answer questions 1- 3 on page 443.

The questions must be answered using an essay format. Submit the paper following the guidelines of the APA including academic references as appropriate. References taken from Wikis or .com sites are not appropriate for this course. References must come from textbooks or peer-reviewed journals. This is a 300 level course and you are expected to demonstrate good use of the English language. Spelling and grammar errors are unacceptable.

1- Why did Philips’ organizational structure make sense in the 1950’s and 1970’s? Why did this structure start to create problems for the company in the 1980’s?

2- What was Philips trying to achieve by tilting the balance of power in its structure away from national organizations and toward the product divisions? Why was this hard to achieve?

3- What was the point of the organizational changes made by Cor Boonstra? What was he trying to achieve?…