Organizations in Crisis

review the news looking for stories about companies or organizations in crisis. Discuss, the resulting impact on the organization’s reputation. Is the story mostly fact, or driven more by opinion? Consider the role of public relations in managing a crisis. What about advertising, marketing and managing the ‘brand?’

Organizations in Crisis

review the news looking for stories about companies or organizations in crisis. Discuss, the resulting impact on the organization’s reputation. Is the story mostly fact, or driven more by opinion? Consider the role of public relations in managing a crisis. What about advertising, marketing and managing the ‘brand?’