Marketing Research Plan

S.)
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Task Overview: This task is a marketing research plan, you will identify a management decision problem: Campus Bikes Rental and a research plan to be proposed, as if you are a marketing research agency pitching to college students.
Structure:

Your Task: You ONLY DO Quantitative stage – outline the rationale for having this stage of research and the specific data collection and sampling methods to be used.

This task is an academic journal article and you must use relevant and academic data and references. Also, your whole content must related to Campus Bikes Rental. DON’T just do broad and general discussion.