Week 4 will focus on healthcare finance and marketing.

There are two parts to this weeks LTA.

First, using the content in Chapter 6, discuss at least additional marketing tactic that could be used in Camden, NJ to push Dr. Benner’s efforts forward.

Second, discuss at least one payment scheme mentioned in the “Hot Spotters” article and using the content from Chapter 9 elaborate on why or why not you feel that method of financing healthcare in Camden is ideal.

Link: https://youtu.be/0DiwTjeF5AU
Link: https://www.newyorker.com/magazine/2011/01/24/the-hot-spotters
Link: https://youtu.be/id06Y-P58UE