Outline:
Literature review
1. Consumer Buying Behavior 3
1.1 Definition of Consumer 3
1.2 Factors Affecting Consumer Behavior 4
1.2.1 External Influences 6
1.2.2 Internal Processes 8
1.3 Types of Consumer Buying Behavior 9
1.4 Stages of The Buying Process 11
1.5 Consumer Behavior at The Point of Sale 13
1.5.1 Promotion at The Point of Sale 13
1.5.2 Tools to Support Sales 14
1.5.3 Merchandising 16
2. Packaging 17
2.1 Packaging Definition 17
2.2 Functions of Packaging 18
2.3 Packaging Elements 20
2.3.1 Non-Verbal Elements 21
2.3.2 Verbal Elements 25
2.4 Influence of Packaging On Consumer 27
Practical part
References 30
Appendix 38

I have done the theoretical part of my thesis, and I need help with the practical part . Pratical part should include the reseach and its description. (approx. 30 pages)