The case memo should include SWOT analysis, strategy alternatives, strategy recommendations, and answers to the case questions in the textbook (5 page maximum, double-spaced). Case memos must be submitted before the end of the case discussion session.

– you will chose one of the cases in the textbook and you will find them in the end of the book, I have the book as eBook and i’ll give you the login info in the chat.

– you will have to do graphics for the SWOT analysis.

thank you
Essa