Eco-tourism

Marketing Plan
How will you market your trip to your demographics?
What are some challenges you are expecting in the area of marketing?
You will need to create an elaborate marketing plan for this part of the project.

Evaluation
How will you determine that you achieved your goals?
How will you evaluate your participant response?
Is this trip profitable? What can you do to make it even more profitable?

Eco-tourism”
I. Preview John R. Walker and Josielyn T. Walker’s “Eco-tourism” (316-21) by answering the “Previewing the Reading” questions on pg. 316 and by listing three questions that you expect to be able to answer by the time you complete the reading. Write your previewing responses down on a piece of paper.

II. Read and annotate Walker and Walker’s “Eco-tourism” (316-21).

III. Complete sections A (321-22), B (322-23), C (323-24), and H (Context 326-27) by writing down the answers on the same piece of paper as your previewing work. Label each section.