DISCUSSION BOARD GRADING RUBRIC
STUDENT:
Criterion Point Value Points Possible Points Earned &
Instructor Comments
Thread
All key components of the Discussion Board question are answered in a new thread. 10 30
Clear, logical flow to post 2.5
Major points are stated clearly. 2.5
Major points are supported by the following:
• Textbook or articles (two citations)
• Good examples (pertinent, conceptual, or personal examples are acceptable)
• Thoughtful analysis (considering assumptions, analyzing implications, comparing/contrasting concepts) 10
Spelling & grammar 2.5
Sufficient word count (minimum 300 words) 2.5
Topic: There is a common phrase in business: cash is king. “Cash flow is the life-blood of a company. Without it, a company will fail” (Hicks, 2012). Yet, companies often have to take risks that could potentially jeopardize their cash flow (e.g. new projects, growth, capital budgeting, etc.). Assume you are the CFO of a struggling company. While you do have a positive cash flow, it is minimal at best. If something does not change soon, the company will go under. Fortunately, your product development team has just created a new product that will not only save the company from financial demise, but the product will revolutionize how the industry does business. The problem is that the product is still two years away before it can be sold to the public, and you will run out of cash within the next six months. How would you propose obtaining the funds needed to keep the company alive and thriving for the next two years until you are able to see a return on the product development, and keep the stakeholders happy?