Digital of marketing
Section 1: Choose one company from the mobile phone industry and critically analyse how they use Social Media to engage customers (1700 words).
( APPLE I PHONE COMPANY)
Section 2: Make recommendations on how they could improve this using Adobe Slate (300 words)
In the report you should include:
• Cover page (not included in word count)
• Executive summary (not included in word count)
• Contents page (not included in word count)
• Introduction – critical analysis of engagement theory and Social Media as a digital marketing tool (included in word count)
• Application to a mobile phone company of your choice (included in word count)
• Conclusion (included in word count)
• Recommendations for improvement via Adobe Slate (included in word count)
Learning outcomes met with this assessment:
2. Analyse and assess the implementation, control and evaluation of the online marketing planning process.
3. Evaluate the impact of social networks on online consumer behaviour and social media communications strategies of organizations.
For the Reference Please (((( DONT USED BOOK JUST ARTICLE ))
For the Reference Please (((( DO NOT USED BOOK JUST ARTICLE ))
For the Reference Please (((( DO NOT USED BOOK JUST ARTICLE ))
For the Reference Please (((( DO NOT USED BOOK JUST ARTICLE ))