Consumer Behavior Experiment

Write an outline of your Major Paper, identifying the major ideas you will be writing about and the order in which the ideas will be presented. At the end of the outline, give the citations for at least 2 references that you will be using. You must clearly describe the IV and DV in the outline, and provide the instructions that participants will hear so I can assess if the design is appropriate before you begin running it.

Consumer Behavior Experiment
Design and conduct a Consumer Behavior experiment and then write a paper describing what you did and what you found. This must be an experiment with at least 2 conditions (i.e. 2 levels of an Independent Variable) and a dependent variable that measures the impact of the independent variable. Obviously, the study needs to relate to some issue in the field of Consumer Behavior.
There are restrictions on this:
1. The experiment can not involve alcohol in any way (such as a beer taste test).
2. The experiment can not involve any deception.