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Business Plan

Business Plan

Define a business idea, preferably one that you create, that might work as a start-up firm in the United States.  Your proposed firm should provide a particular product or service mainly to customers located outside the United States.
Then, using your knowledge from each of the previous modules, explain how your firm could succeed in foreign markets by applying any of the described global strategies.  Select a country or countries (or a region) to focus on and explain why that market would be best for your firm. (Remember to discuss institutions.)  Provide a detailed assessment of the product or service and of the country or region that will be your selected market.
Finally, describe the specific steps that your firm would take to enter that foreign market.  Consider resources, logistics, and competition in this part of your discussion.  This is the heart of your paper and should clearly explain the business strategy you plan to use.
Your paper should and include at last seven research articles from peer reviewed journals, in addition to books and other credible sources. You should use professional and academic references only.  You may use electronic references, but they must be reputable and verifiable sources.  Do not use unverifiable sources such as articles without any responsible author or institution.
Your paper should be at least 11 pages in length, well-written, and properly referenced.
The structure of your paper should be as follows:
•    Introduction and Background on the business idea (1-2 pages)
•    Description of the product or service that will be provided and why it would be in demand in the given market you’ve chosen (2 pages)
•    Explanation of the target market—why did you select it, what is the legal, political, and economic environment in that market (2 pages)
•    Strategic Analysis – walk the reader through your business strategy.  What model will you use, why did you choose it, and what will make it successful in this market with this product or service (6 pages)
Use APA style guidelines, citing references as appropriate.

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Business Plan

Business Plan
Order Description
You remember me ? i just want you do again, please!i want to pass.
Refer to the Business Plan Writing Timeline and start working with your group on the sections under Week 1, namely:

Company Description
Product or Service
Location and Infrastructure
First and foremost the task is to
develop a business idea for a new, small fictional business within the
hospitality or tourism industry (e.g small hotel/hostel, restaurant, bar,
wedding agency……).

The idea is that you develop and evaluate a new business idea. After scanning
the macro environment you will then conduct some market research and a
competitor analysis. You assess demand levels.

From here you develop your product/service, formulate a strategy and marketing
concept. You will assess location criteria and infrastructure requirements and
decide on the legal form of your business. You design your organisational
structure and define your personnel requirements. You will analyse risks and
develop contingency plans accordingly.

Your financial planning will include looking at start-up costs and your budget,
break-even analysis, cash flow, sales forecast and opening balance sheet. Here
the focus will be less on the figures itself than you demonstrating your
understanding of the different financial frameworks in general.

Part of the task is also to not only conduct secondary research but primary
research (surveys, observation, interviews).

Theory also needs to be applied in more depth and backed up with evidence which
is to be referenced accordingly.

Your course work presented me with a business plan of an existing business,
UPS, outside of the hospitality / tourism sector and no primary research was
conducted. The application of theory was rather generic and required much
elaboration. References were mostly missing. Most sections required much
elaboration.

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