Topic: Business Operations & Logistics
Order Description
Individual Report
Compare and Contrast between Toyota and Lexus (Car Companies), identify their similarities and differences with reference to the Operations Management and Logistics theories. Need to use Microsoft Visio to produce process maps, and apply measurement tools such as the 5 operations performance objectives to support your discussion. Primary research of company visit must be carried out, with the support of secondary research of data collection.
*The choice of the Two Business Operations can be either:
Two companies that produce goods and/or services in the same type of industry;
or
A Company’s operation in store and online
Individual Report Marking Scales:
1. Introduction, Company Background information (10%)
2. Literature review on Operations Management and Logistics (20%)
3. Use Microsoft Visio to produce Process Maps of the company’s process flows (30%)
4. Compare and Contrast the similarities and differences of the two Business Operations – apply the 5 operations performance objectives (30%)
5. Conclusion, referencing and academic writing style of the report (10%