(including the content from Part 1 – Background). Incorporate relevant feedback from your instructor to revise the background portion of your report. Your analysis should addresses the following:

What elements in the company’s culture, the external environment, or other factors influenced the crisis?
What could the company have done to avoid the crisis in the first place?
How should the company have handled the crisis differently?
If the situation was handled well, what could other organizations learn from this company’s behavior?

Prepare this assignment according to the APA guideline