An analysis of market competition in private health care in UK (Impact on start-ups)
Research Aim
The aim of this research is to analyse market competition of the private health care industry in UK and how a new health care agency can enter this market.
Objectives
To investigate the importance of competitive analysis in the healthcare sector.
To investigate how a competitive analysis would be beneficial to a start-up healthcare company.
Explore the different types of competitive marketing strategies and through this research develop a method suitable for a start-up healthcare organisation.
Research Question
How the results of competitive analysis impact a start-up strategy in the health care industry?
In this chapter please discuss
1) Did the research project meet its aims (check back to introduction for stated aims)?
1) Evaluation of key findings of the research
2) Recommendations
3) Areas of further research
4) Are there any recommendations?
5) Do you have any conclusions on the research process itself?
Please use recent sources, and also include the page numbers for the sources used. thank you