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Amazon’s case

Web services, cloud 9 computing and digital media

View the unit video and review the PDF files under Module 2 Unit 3 and if necessary, search the topic online regarding the types of data needed for CRM and respond to the following questions.

1. What are Amazon’s strategy and its approach to IT?

2. What type of data does Amazon collect?

3. Do you agree that creating Amazon Web Services makes strategic sense for Amazon?

4. Why or why not is it consistent with its strategy?

5. What does Amazon need to do to be successful with Web Services?

References
MIT Open Courseware. Case Study Assignments. Retrieved from the world wide web on January 24, 2019.

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Rubric Name: Weekly Written Assignment Rubric
This table lists criteria and criteria group name in the first column. The first row lists level names and includes scores if the rubric uses a numeric scoring method.
Criteria   
Exceptional
25 points
Proficient
15 points
Average
10 points
Unsatisfactory
0 points
Content
Fully addresses all issues in the problem. 

Partial response; incomplete discussion of all issues in the problem.

Vague response. The weak link with the problem.

The response fails to address any issues in the stated problem.

/ 25
Critical Thinking
It provides detailed analysis clearly supported with concepts from the assigned reading or other appropriate sources.

Simply recites concepts from the assigned reading or other appropriate sources with no critical analysis of the question.

States an opinion with no evidence of concepts from the assigned reading or appropriate sources.

Fails to demonstrate a basic understanding of the question.

/ 25
Formatting
Paper conforms to APA formatting guidelines.  All concepts from research are clearly identified with in-text citations.  Full reference for all sources.

Provides in-text citations and references not formatted per APA guidelines.

Concepts from outside sources only partially cited.  References and citations do not match.

No references or citations. NOTE: Including concepts from outside sources without attributing credit to the original author, or using direct quotation without identifying it as such will earn a grade of zero for the assignment. 

/ 25
Grammar, Style, & Spelling
Paper contains no more than three minor spelling and grammar errors.  Style is professional.

Four to six minor spelling or grammar errors.  Professional Style.

Readable with more than six errors in grammar or spelling.  Use of vernacular, slang, or texting language.

Contains excessive grammar or spelling errors, or contains unintelligible content.

/ 25
Rubric Total Score
Total
/ 100
Overall Score
Overall Score
Exceptional
90 points minimum
Proficient
80 points minimum
Average
70 points minimum
Unsatisfactory
0 points minimum
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