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The topic could be conceptual and research oriented. Or, it could be a practical exercise with key managerial challenges that entry-level professionals working in international business are likely to encounter. It could be about a company, an industry, or companies in general. Whether the paper is conceptual or practical you are expected to analyze the problem thoroughly, develop insights, and offer specific recommendations.
book
Daniels, Radebaugh and Sullivan, International Business: Environments and Operations, 16th ed., (ISBN # 978-0-13-420005-7), Pearson Prentice Hall, 2018.
This is the textbook and is required.

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