Write a two-page paper in which you explain your perspectives on customer service today. Specifically, be sure to:

• Explain why you think customer service is important.
• Describe your perceptions of how most businesses view their customers and meet their needs. Support your views with examples.
• Explain one positive and one negative customer service experience you have had personally or observed.
• Recommend one thing that businesses could improve upon in order to deliver excellent customer service.