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assessment

Identify a situation in which you experienced a weak service culture and one in which you experienced a strong service culture. Briefly describe each situation with the prominent issues or compliments identified. Compare the weak and strong service cultures and discuss the differences. Provide a brief conclusion on how the weak service culture could be strengthened. Be specific and provide examples. (“Training” is not a valid response. If training is needed, be sure to delineate the key skills or knowledge to be provided.) 500 words

Discuss how internal marketing is important to ensure a positive interaction. 200 words


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Assessment

CLA 2 Comprehensive learning Assessment II – (CLOs covered: 1, 2, 3, 4, 5, 6,7)
CLA 2 DUE DATE WEEK 8 (30% of overall grade) Invest $100,000 of “funny” money in twenty different companies. In ten different industries: (CLO1, CLO2, CLO3, CLO4, CLO5, CLO6, CLO7)
1. Technology and communications
2. Biomedical
3. Transportation
4. Entertainment
5. Consumer goods
6. Apparel
7. Soft drinks
8. Communications
9. Phamaceuticals
10. Oil & gas
The minimum requirements for the Portfolio analysis:
1. Show your investments in twenty (20) well DIVERSIFIED investments. Please refer to the Hints on How to make a Portfolio for specific instructions and the meaning of “diversified.”
2. Please indicate the industry or the specific section (i.e. gold, oil & gas, technology, entertainment, transportation, consumer goods, bio-technology, pharmaceuticals, etc.) that each investment represents.
3. The TOTAL Dollar amount of return (Profit/Loss.)
4. The percentage return.
5. Specify the holding period or duration of the investments in the portfolio
6. Show the percentage return calculated in the above item number 4 on an annualized basis.
7. State the top three (3) investments which had the BEST result based on the annualized return.
8. Write two (2) to three (3) lines explaining why your best selection outperformed the rest.
9. Specify which ones had the WORST results based on the annualized return.
10. Write two (2) to three (3) lines explaining why your WORST selection did so badly compared o the rest.
11. What did you learn from creating and tracking a portfolio?
12. Other comments and conclusions.
Please submit your portfolio in Microsoft Excel as well as the Print Screen of the Online Portfolio.
The above calculation must be shown in Excel.
Please summarize your findings in a 4-6 page APA formatted paper and explain how this data analysis could benefit companies. Be sure to provide good examples using the textbook, LIRN-based research, and the Internet

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