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Harvard Marketing

Harvard MarketingPaper details:

TOPIC IS A MARKETING PLAN
• E VISION TO PRINT COVER PAGE
• TITLE PAGE – N• E VISION TO PRINT COVER PAGE
• TITLE PAGE – NAME
• 1000 WORDS IN SECTION 1, EXCLUDING TABLES
8TH APRIL DUE DATE
• TABLE OF CONTENTS
• INTRODUCTION
• MAIN BODY
• CONCLUSION
• LIST OF REFERENCES
• BIBLIOGRAPHY
• NO APPENDIX
• INTRODUCTION – INTRODUCE THE NAME OF THE COMPANY,
BREIF OVER VIEW OF THE COMPANY S’s 1 paragraph, years in existence and nature of the business ( cited data to reference)

• Main body- new page
• Analysis of company situation
• Sub heading-1. mission statement ( in quotation ) comment if the statement is working for the co. And recommend .

• 2 .Financial summary – 2013 sales ,profit and operating cost- to know if the business is making profit-comment on the status of the company sales& operating cost etc. use table and talk about it.
• 3 The existing marketing mix in a table format categorise products with egs. The 7 P’s.Write whether the co is using it or give evidence .
• a critical analysis of the marketing mix.
• ORG. STRUCTURE
• # OF EMPLOYEES
• 15 marks
Analysis of Market situation – 1 SPIC- NAME SOME OF THE COMPANIES, INTERMEDIARIES, C- COMPETITORS INDUSTRY DIRECT AND INDIRECT COMPETITORS. CREATE A PIE CHART TO SHOW THE RATIO OF YOU TO YOUR COMPETITORS-USE COLOUR ESTIMATED INFO
• USE A PARAGRAPH TO EXPLAIN
• C -CUSTOMERS -USE TABLE SEGMENTATION – ALL 4 DEMOGRAPHIC SUMMARY OR PROFILE, MARKET TRENDS BASED ON YOUR TRENDS SHOULD COME YOUR IDEA
• 2PESTEL-ALL FALLS IN A TABLE – RELEVANT TO YOUR COMPANY- IN TEXT REF, REF LISTING- HARVARD GUIDE – A TREND TAKING PLACE OF A COUNTRY

• SECONDARY RESEARCH-USE INTERNET1 PARAGRAPH EXPLAIN
• NEW PAGE – SUMMARY CONCLUSION.
AME
• 1000 WORDS IN SECTION 1, EXCLUDING TABLES
8TH APRIL DUE DATE
• TABLE OF CONTENTS
• INTRODUCTION
• MAIN BODY
• CONCLUSION
• LIST OF REFERENCES
• BIBLIOGRAPHY
• NO APPENDIX
• INTRODUCTION – INTRODUCE THE NAME OF THE COMPANY,
BREIF OVER VIEW OF THE COMPANY S’s 1 paragraph, years in existence and nature of the business ( cited data to reference)

• Main body- new page
• Analysis of company situation
• Sub heading-1. mission statement ( in quotation ) comment if the statement is working for the co. And recommend .

• 2 .Financial summary – 2013 sales ,profit and operating cost- to know if the business is making profit-comment on the status of the company sales& operating cost etc. use table and talk about it.
• 3 The existing marketing mix in a table format categorise products with egs. The 7 P’s.Write whether the co is using it or give evidence .
• a critical analysis of the marketing mix.
• ORG. STRUCTURE
• # OF EMPLOYEES
• 15 marks
Analysis of Market situation – 1 SPIC- NAME SOME OF THE COMPANIES, INTERMEDIARIES, C- COMPETITORS INDUSTRY DIRECT AND INDIRECT COMPETITORS. CREATE A PIE CHART TO SHOW THE RATIO OF YOU TO YOUR COMPETITORS-USE COLOUR ESTIMATED INFO
• USE A PARAGRAPH TO EXPLAIN
• C -CUSTOMERS -USE TABLE SEGMENTATION – ALL 4 DEMOGRAPHIC SUMMARY OR PROFILE, MARKET TRENDS BASED ON YOUR TRENDS SHOULD COME YOUR IDEA
• 2PESTEL-ALL FALLS IN A TABLE – RELEVANT TO YOUR COMPANY- IN TEXT REF, REF LISTING- HARVARD GUIDE – A TREND TAKING PLACE OF A COUNTRY

• SECONDARY RESEARCH/Users/surujbalighatisingh/Desktop/MOD001027 – Marketing Essentials Module Guide Sem2 2015-16.pdf-USE INTERNET1 PARAGRAPH EXPLAIN
• NEW PAGE – SUMMARY CONCLUSION.

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