Innovation and competitive advantage

In this Collaboration, you will evaluate the concept of sustainable competitive advantage and analyse a source of innovation. With your colleagues, you will apply your understanding of open innovation to an organisation with which you are familiar.

To prepare for this Collaboration:

• Read the von Hippel article (1988) and the Rogo, Cricelli and Grimaldi article (2014) and consider how innovation can lead to a competitive advantage.

To complete this Collaboration:

In 500 words, address the following:

• Select an organisation with which you are familiar and analyse how one of the sources of innovation (disruptive, open or lead-user innovation) could be a source of competitive advantage for this organisation.