• Title page: Opportunity Analysis Plan
• Report includes the following sections:
o Section 1: Description of Idea
Provide general overview of idea
Explain how it solves a problem, meets a need, and so on
Describe the basic business concept (textbook worksheet, Chapter 2)
Discuss/evaluate the competitive advantage
o Section 2: Market Analysis
Include the short paper from Milestone One
o Section 3: Assessment of the Entrepreneur and the Team
Where are the knowledge gaps and how are they covered?
How is the team structured?
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