Digital Marketing Report

Order Description
In a report format.
Answer 3 questions:
Current Creative Concept
What kind of personality do you portray or want to portray? How do you connect with
your customers emotionally?
Short Term Plans
What is your marketing plan for 2016?
Do you have any particular project/campaign in mind?
4
Marketing Mix
Briefly summarise the organisation’s existing marketing mix?. Use the 7Ps model (see
The Chartered Institute of Marketing). https://www.cim.co.uk/files/7ps.pdf