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2p’s of marketing mix (price and product)

2p’s of marketing mix (price and product)

Order Description
1. Do the group assessment ONLY:
found on page 4,2.1, our chosen company is easyJet opening in Brazil, and my part is ONLY 2ps(Price and Product) of the marketing mix, which is in page 7, 2.4, first
part of the Strategy and Board Recommendation section(marketing mix with justification of choices made) so even when the price and product is provided and chosen,
there must be a justification why those choices were made.
Please use charts, diagrams, and tables where needed and applied.
-Please read the whole assignment paper carefully to not get confused and make things easier, also look at general grading criteria on page 13-14 for a better
understanding of how the assignment should be done, and lecture slides can be referenced too.
Remember that only 2p’s of marketing mix is required for the writing.

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