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Geelys acquisition of Volvo: Can Geely compete in the global car market? Academic Essay

CASE QUESTION In March 2010, Chinese car maker Geely (a Chinese word meaning lucky) signed a deal to buy Volvo from the US auto giant Ford for US$1.8 billion. The acquisition is considered fresh evidence of foreign direct investment (FDI) being made by Chinese car makers in a bid to gain access to international markets and Western technology. The Volvo deal placed Geely which was barely known outside of China in the spotlight. It also raised questions just how ready Geely was to be a major player on the global stage. Do you think Geelys strategy to acquire an extremely well-established Western automobile manufacturer can help the company to gain competitive advantages in the global car market? And why?Search information (e.g. newspapers and other media outlets) relevant to the case and answer the case question (italic above) through reference to concepts and frameworks introduced in the lecture program.An essay MUST BE outstanding piece of work, showing total mastery of the subject-matter, with a highly developed ability to analyse, synthesise and apply theories and concepts introduced in the subject. All objectives of the set assignment are covered, and work is free of errors with a very high level of technical competence. There is evidence of a high level of critical reflection. The assignment demonstrates originality of thought, with ideas and arguments expressed with strong logic and fluency Assignments should not exceed the word limit (2,000 words, excluding bibliography) Tables, figures and any appendices should be neat and properly labelled and referred to in the body of the paperStructure MUST be: Introduction an opening sentence background information on the topic the question rephrased in your own words an indication of why the topic is important Indicate what still needs to be addressed in a particular area, and where your research fits into the wider body of knowledge. definitions of important words and terms Give limited references to strengthen the importance of your argument or your need to do further research. Tell your reader what smaller areas you will address in the main points a thesis statement (which gives a plan of action for your assignment) Make clear to your reader what your main points will be and what perspective you will takeFor each of the issues you identified, consider the evidence you collected from your reading and noting. What is your view on each issue? Your statement of this view forms the proposition statement for each section of the body as shown in the figure above. Explain, illustrate or elaborate on each proposition with evidence from your reading.Conclusion start : In conclusion, a summary of the main points your findings, what you discovered after researching for this essay Restate your main argument, if you had an argument. Remind the reader of your suggested solutions to any problems raised in the essay Indicate what still needs to be solved; dont be afraid to admit that you dont know everything. Give suggestions for future research which could address the same problem a strong final sentence (that leaves the reader with an overall impression of your views on the topic) Link your opinion to the broader topic.

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